Authors: Brian Grazer
It was my first time meeting President Clinton, and as so many other people have related from their experience, President Clinton seemed to make a point of connecting with meâa connection that continues to this day. President Clinton clearly appreciated the spirit of
Apollo 13
, the way the movie captures the NASA engineers and astronauts turning a potential disaster into a triumph of American ingenuity.
President Clinton later became a big fan of the TV show
24
, which premiered after his second term ended. From his perspective, he told me,
24
had a special emotional punch. He said the show captured a lot of the details of intelligence and counterterrorism work accuratelyâand that in the end, Jack Bauer always nails the bad guy. In real life, he told me, the president and the country's intelligence and defense staff are often tangled in bureaucracy and legal limitations and red tape, not to mention uncertainty. For President Clinton,
24
is a wish-fulfillment experience: sometimes, he said, it would have been nice to move with the boldness and independence of Jack Bauer.
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IN WRITING ABOUT CURIOSITY
so far, I've tried to tease apart the kinds of curiosityâwe've tried to granularize it, to create a taxonomy of thinking about, classifying, and using it.
As a tool for discovery, as a kind of secret weapon to understand what other people don't.
As a spark for creativity and inspiration.
As a way of motivating yourself.
As a tool for independence and self-confidence.
As the key to storytelling.
As a form of courage.
But I think the most valuable use of curiosity is one we haven't explored yet. In fact, I had only recently stumbled into
this quality of curiosityâor at least, stumbled into recognizing it. It's so obvious that when I say it, you may briefly roll your eyes. But it's also hidden: it's a kind of curiosity that we neglect and overlook more than the others, even though it has the most power to improve our lives, the lives of those closest to us, and the lives of those we work with every day. I'm talking about the human connection that is created by curiosity.
Human connection is the most important element of our daily livesâwith our colleagues and bosses, our romantic partners, our children, our friends.
Human connection requires sincerity. It requires compassion. It requires trust.
Can you really have sincerity, or compassion, or trust, without curiosity?
I don't think so. I think when you stop to consider itâwhen you look at your own experiences at work and at homeâwhat's so clear is that authentic human connection requires curiosity.
To be a good boss, you have to be curious about the people who work for you. And to be a good colleague, a good romantic partner, a good parent, you have to be curious as well.
True love requires curiosity, and sustaining that love requires sustaining your curiosity. Real intimacy requires curiosity.
I use curiosity every day to help manage people at work, not just in all the ways we've talked about, but as a tool to build trust and cooperation and engagement.
I use curiosity every day with my fiancée and my kids and
my friendsânot always as skillfully as I would like, I confessâbut I use curiosity to keep my relationships vital and fresh, to keep connected.
Human connection is the most important part of being alive. It's the key to sustained happiness and to a sense of satisfaction with how you're living.
And curiosity is the key to connecting and staying connected.
I had a meeting on the couches in my office not too long ago with one of my movie production executives.
She had come in to talk about the state of a movie we're working on, with a cast of big-name movie stars, and a series of intertwining stories.
The meeting was short, really just a progress report. Many movies bump and grind along for a lot of months, and a lot of meetings, before either landing on the theater screen, or running out of energy and simply never getting made.
This particular movie had been in the works for more than a year already, but not a scene had been shot.
I listened to the update for a few minutes before gently interrupting. “Why should we do this movie?” I asked. “Why
are
we doing this movie?”
My colleague stopped and looked at me. She'd been at Imagine a long time and knew me pretty well. She answered my question by simply reciting how we got into this movie, in brisk shorthandâwho brought it to us, why it was exciting at that moment.
I knew all that. And she knew I knew it. She was answering the question of why we
were
doing this movie, but she wasn't answering the question of why we
should
do this movie.
A few minutes later, I tried again.
“Do you love this movie?” I asked.
She smiled. She didn't shake her head, but she might as well have. Without saying a word, her smile said:
Do I
love
this movie? What kind of question is that? I love the idea of getting this movie made after all these meetings, all these negotiations, all these changes in cast and scheduleâthat's what I love.
She slipped my question like a boxer side-stepping a punch. Love? What's love? This movie is in the ditch at the moment. We loved it once: loved the idea, loved the cast, loved the package, loved the mood we were going to create for the Friday night movie crowds . . . a year ago. Now the movie just needed to be winched out of the ditch. Who knew whether we loved it anymore? We couldn't possibly love it until we saw some of it on a screen.
I just nodded.
My colleague ticked off a couple of other thingsâshe is well organized and typically comes to my office with a list of the things she needs to make sure we talk about. When she was done with her list, she whisked off.
I hadn't told her what to do about the stalled movie.
And she hadn't asked what to do about the stalled movie.
But she very clearly knew how I felt about it. I didn't love it anymore. I couldn't really remember loving it that much. I
thought it had become a burden, taking time and energy and emotion we should have been putting into projects we really did love.
But here's a key element of my personality: I don't like to boss people around. I don't get motivated by telling people what to do, I don't take any pleasure in it.
So I manage with curiosity by asking questions.
I actually do it instinctively now. I don't need to stop and remind myself to ask questions instead of giving instructions. Work these days for many people is filled with one meeting or conversation or conference call after another. In a typical day, I may have fifty conversations of some substance. But I so prefer hearing what other people have to say, that I instinctively ask questions. If you're listening to my side of a phone call, you may hear little but the occasional question.
My sense is that most managers and bosses, and most workplaces, don't work that way.
Sometimes you have to give orders.
Sometimes I have to give orders.
But if you set aside the routine instructions that are part of everyone's workdayâthe request to get someone on the phone, to look up a fact, to schedule a meetingâI almost always start with questions.
I especially think questions are a great management tool when I think someone isn't doing what I would hope they would, or when I think something isn't going in the direction I want it to go.
People often imagine that if there's going to be conflict, they need to start with a firm hand, they need to remind people of the chain of command.
I'm never worried about who is in charge.
I'm worried about making sure we get the best possible decision, the best possible casting, script, movie trailer, financing deal, the best possible movie.
Asking questions elicits information, of course.
Asking questions creates the space for people to raise issues they are worried about that the boss, or their colleagues, may not know about.
Asking questions gives people the chance to tell a different story than the one you're expecting.
Most important from my perspective is asking questions means people have to make their case for the way they want a decision to go.
The movie business is all about being able to “make your case.” With
Splash
, I had to make my case hundreds of times over seven years. After thirty years of successfully making movies, that hasn't changed for me. In the summer of 2014, we produced the movie
Get On Up
, the story of James Brown and his monumental impact on the music we listen to every day. Tate Taylor, who directed
The Help
, directed the film. Mick Jagger coproduced. Chad Boseman, who played Jackie Robinson in the movie
42
, starred as James Brown.
I worked for years to make a movie about James Brown and his music. His story is so elemental, so American. It
wasn't just that James Brown came from poverty, that he cut through discriminationâhis childhood was devastating, he was abandoned by both his mother and his father and raised in a brothel. He didn't have much basic education, and no formal musical education. And yet he created a whole new sound in music, a sound that is irresistible. He created a whole new way of performing on stage. James Brown had to be totally self-reliant, totally self-created. His impact on American music is profound. But he paid a huge price. His is a story about finding identity and self-worth. It's a story of great triumph and also sadness, for him and for those closest to him.
I'd been interested in James Brown's music and his life for twenty years. I worked with James Brown himself on doing a movie for eight yearsâbuying the rights to his life, trying to get the story and the script right, meeting with him over and over. But when he died in 2006 before we had gotten a movie made, the rights to his story reverted to his estate. I was discouraged. We had to start all over.
I knew Mick Jagger, the lead singer of the Rolling Stones, a little bitâI'd met him several times. Mick was as passionate about the power of James Brown's music and story as I was. After Brown died, Mick called me up. “Let's make this movie together,” he said. He knew I had a working script. He said he would try to renegotiate the rights.
And then we had to go make the case, again, to Universal Picturesâwhich had already lost money during my first round trying to get a James Brown movie made.
Mick and I went to see Donna Langley, the head of Universal Pictures. She's English and grew up adoring the Rolling Stones. It was a fantastic meeting. Mick is so graceful, so relaxed, so eloquent. He talked to Donna about James Brown, about the script, about the kind of movie we wanted to make. All in that classic Mick Jagger accent. He made it fun. He made it appealing.
And it worked. Still, after I'd been in the movie business thirty-five years, after I'd won an Oscar, putting
Get On Up
on the screen took sixteen yearsâand I needed Mick Jagger's help to make it happen.
So if you're going to survive in Hollywoodâand I think if you're going to survive and thrive anywhere in businessâyou have to learn to “make the case” for whatever you want to do. Making the case means answering the big questions: Why this project? Why now? Why with this group of talent? With this investment of money? Who is the audience (or the customer)? How will we capture that audience, that customer?
And the biggest question of allâthe question I'm always pulling back to the center of the conversation: What's the story? What's this movie about?
Making the case also means answering the detail questions: Why these songs in that order on the soundtrack? Why that supporting actress? Why that scene?
None of these are yes-or-no questions. They are open-ended questionsâthey are questions where the answer can itself be a story, sometimes short, sometimes a longer one.
I ask these questions, and I listen to the answers.
Sometimes I listen with a skeptical expression on my face, I'm sure. Sometimes I listen with a distracted look in my eye.
And sometimes you need to ask questions that are even more open.
What are you focused on?
Why are you focused on that?
What are you worried about?
What's your plan?
I think asking questions creates a lot more engagement in the people with whom you work. It's subtle. Let's say you have a movie that's in trouble. You ask the executive responsible for moving that movie along what her plan is. You're doing two things just by asking the question. You're making it clear that she should have a plan, and you're making it clear that she is in charge of that plan. The question itself implies both the responsibility for the problem and the authority to come up with the solution.
If you work with talented people who want to do the work they are doing, then they'll want to step up. But it's a simple quality of human nature that people prefer to choose to do things rather than be ordered to do them. In fact, as soon as you tell me I have to do somethingâgive a speech, attend a banquet, go to CannesâI immediately start looking for ways to avoid doing it. If you invite me to do something, I'm much more likely to want to do it.
I work every day with actors, with beautiful, charming, charismatic people whose job is to persuade you to believe them.
That's what being a great actor meansâit means having the ability to cast a spell over the audience, to persuade them you are the character you're portraying. A great actor creates believability.
But if you pause for a moment and think about it, you'll realize that employing people like that is really hard. Actors are hard to manage because they are often used to getting what they want, and because their talent is persuading you to see the world the way they want you to. That's why you've hired them in the first place.